SGS Technologie is one of the best web designing companies in Jacksonville, Florida with nearly two decades of experience in providing web designing services to clients from multiple industries. We thus have the appropriate subject matter expertise in website designing which has been used to deliver outstanding designs to several satisfied customers. Based on this expertise, we have summarized a list of mandatory features that need to be improved, or which make a great website design. These include,

Page Performance

Web visitors can get irked and may be forced to leave a web page before completely browsing the site when faced with the problem of slow loading speed. This happens, even more, when people browse a website from various platforms including mobile devices. Hence, key features that must be there in a web design are faster page speeds and mobile responsiveness. Page loading speeds can be optimized by migrating the website to a better hosting server, limiting the size of images, database optimization in CMS, and more.

Implement Call-To-Action

A website serves very little purpose if people just visit it. The primary objective is to generate genuine leads from these visitors that can later be converted into sales. But this can happen only when there are call-to-action elements on a website. A call to action (CTA) is a prompt on a website that tells the user to take some specified action.  Examples are fill-in-forms that collect details of the visitors and “Buy”, “Click Here” or “Contact Buttons”.  These call-to-action tabs must be placed appropriately on a website and should appear attractive.

Well-Structured Navigation Menus

This needs to be the first rule. There are no salesmen or live support executives who guide a visitor as soon as he or she visits your website. Then how will the person find the required information? Everyone is in a rush and the longer it takes to navigate a website, the higher chances there are of bounce rates; that is, visitors will leave the website and move to that of competitors. Hence a website must have appropriate navigation menus such as a sitemap and header. People browsing the website must immediately get a preview of its contents and the spots of what they seek.

Optimized Content

Content can refer to headings, meta titles, meta tags, meta descriptions, and the general website content.  In the same way as images, content also must be used in right proportions; not too much nor too less.  The tone should reflect mood of the target audience and the content must have the necessary keywords.  Along with this, content must be placed at right positions on the website as this is crucial for search engine crawlers and for grabbing the attention of website visitors.

Usage of White Spaces

Whitespace is the area between the elements on a web page. These elements are normally images, typography, and icons. The purpose of white spaces is not to make a webpage look crammed with text or elements. SGS Technologie recommends the right usage of white spaces in a web design to maintain easy navigation as well as a good user experience. It can also be useful to balance design elements and better organize content to improve the visual communication experience.

These are some of the core attributes that need to be there in a professional web design. There are more which we can explain over a phone call, email, or direct visit. Does your website have these features, or do you require building a new website with them? Reach out to SGS Technologie for a concrete analysis of your website and business.
 

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Features that need to be Improved in a Web Design

 19

SGS Technologie is one of the best web designing companies in Jacksonville, Florida with nearly two decades of experience in providing web designing services to clients from multiple industries. We thus have the appropriate subject matter expertise in website designing which has been used to deliver outstanding designs to several satisfied customers. Based on this expertise, we have summarized a list of mandatory features that need to be improved, or which make a great website design. These include,

Page Performance

Web visitors can get irked and may be forced to leave a web page before completely browsing the site when faced with the problem of slow loading speed. This happens, even more, when people browse a website from various platforms including mobile devices. Hence, key features that must be there in a web design are faster page speeds and mobile responsiveness. Page loading speeds can be optimized by migrating the website to a better hosting server, limiting the size of images, database optimization in CMS, and more.

Implement Call-To-Action

A website serves very little purpose if people just visit it. The primary objective is to generate genuine leads from these visitors that can later be converted into sales. But this can happen only when there are call-to-action elements on a website. A call to action (CTA) is a prompt on a website that tells the user to take some specified action.  Examples are fill-in-forms that collect details of the visitors and “Buy”, “Click Here” or “Contact Buttons”.  These call-to-action tabs must be placed appropriately on a website and should appear attractive.

Well-Structured Navigation Menus

This needs to be the first rule. There are no salesmen or live support executives who guide a visitor as soon as he or she visits your website. Then how will the person find the required information? Everyone is in a rush and the longer it takes to navigate a website, the higher chances there are of bounce rates; that is, visitors will leave the website and move to that of competitors. Hence a website must have appropriate navigation menus such as a sitemap and header. People browsing the website must immediately get a preview of its contents and the spots of what they seek.

Optimized Content

Content can refer to headings, meta titles, meta tags, meta descriptions, and the general website content.  In the same way as images, content also must be used in right proportions; not too much nor too less.  The tone should reflect mood of the target audience and the content must have the necessary keywords.  Along with this, content must be placed at right positions on the website as this is crucial for search engine crawlers and for grabbing the attention of website visitors.

Usage of White Spaces

Whitespace is the area between the elements on a web page. These elements are normally images, typography, and icons. The purpose of white spaces is not to make a webpage look crammed with text or elements. SGS Technologie recommends the right usage of white spaces in a web design to maintain easy navigation as well as a good user experience. It can also be useful to balance design elements and better organize content to improve the visual communication experience.

These are some of the core attributes that need to be there in a professional web design. There are more which we can explain over a phone call, email, or direct visit. Does your website have these features, or do you require building a new website with them? Reach out to SGS Technologie for a concrete analysis of your website and business.
 

Category : Web Design

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