Online Reputation Management

Strategize for the best; for the best; prepare for the worst!

The digital world does not show even a modicum of respect to privacy let alone reputation. The nameless and faceless could bring harm, sometimes even deliberate. There is now a need to triage possible sources of

  • Inaccurate, spiteful, and biased reviews
  • Spam comments in Company’s profile
  • Direct/Indirect association with controversies
  • Spillover from similarly named organizations

There is a need to mount a concerted strategy to counter issues or be prepared for them. The proactive strategy entails: –

  • Official membership in all important review aggregator websites
  • Posting of verified reviews
  • Seek and ensure that unverified and vicious reviews are taken down by the authorities concerned

Do NOT club Digital Marketing with Reputation Management: though they seem to have similarities even at the activities level, the processes need to be independent and overlap only when needed.

  • Responding to genuine complaints or negative reviews
  • Posting follow-up information on how you addressed their complaints and if possible an update made by them on their website!

SGS has performed certain low-key forays in this regard! Our RM team will be pleased to connect and share knowledge and know-how in this regard! Previously a part of the Digital Marketing heroes that we have, our Reputation Managers are now a stand alone entity!

Schema
<!-- JSON-LD markup generated by Google Structured Data Markup Helper. -->
<script type="application/ld+json">
{
"@context" : "http://schema.org",
"@type" : "Article",
"name" : "Online Reputation Management",
"author" : {
"@type" : "Person",
"name" : "majestic"
},
"image" : "https://www.sgstechnologies.net/sites/default/files/2020-01/sgs-blog-post-2016.jpg",
"articleSection" : "Strategize for the best; for the best; prepare for the worst! The digital world does not show even a modicum of respect to privacy let alone reputation. The nameless and faceless could bring harm, sometimes even deliberate. There is now a need to triage possible sources of",
"articleBody" : "Inaccurate, spiteful, and biased reviews</LI>\n\t<LI>Spam comments in Company�s profile</LI>\n\t<LI>Direct/Indirect association with controversies</LI>\n\t<LI>Spillover from similarly named organizations</LI>\n</UL>\n\n<P>There is a need to mount a concerted strategy to counter issues or be prepared for them. The proactive strategy entails: �</P>\n\n<UL>\n\t<LI>Official membership in all important review aggregator websites</LI>\n\t<LI>Posting of verified reviews</LI>\n\t<LI>Seek and ensure that unverified and vicious reviews are taken down by the authorities concerned</LI>\n</UL>\n\n<P>Do NOT club Digital Marketing with Reputation Management: though they seem to have similarities even at the activities level, the processes need to be independent and overlap only when needed.</P>\n\n<UL>\n\t<LI>Responding to genuine complaints or negative reviews</LI>\n\t<LI>Posting follow-up information on how you addressed their complaints and if possible an update made by them on their website!</LI>\n</UL>\n\n<P><STRONG><A href=\"http://www.sgstechnologies.net/\">SGS</A> </STRONG>has performed certain low-key forays in this regard! Our RM team will be pleased to connect and share knowledge and know-how in this regard! Previously a part of the Digital Marketing heroes that we have, our Reputation Managers are now a stand alone entity!",
"url" : "https://www.sgstechnologies.net/blog/online-reputation-management",
"publisher" : {
"@type" : "Organization",
"name" : "SGS"
}
}
</script>

Online Reputation Management

 97

Strategize for the best; for the best; prepare for the worst!

The digital world does not show even a modicum of respect to privacy let alone reputation. The nameless and faceless could bring harm, sometimes even deliberate. There is now a need to triage possible sources of

  • Inaccurate, spiteful, and biased reviews
  • Spam comments in Company’s profile
  • Direct/Indirect association with controversies
  • Spillover from similarly named organizations

There is a need to mount a concerted strategy to counter issues or be prepared for them. The proactive strategy entails: –

  • Official membership in all important review aggregator websites
  • Posting of verified reviews
  • Seek and ensure that unverified and vicious reviews are taken down by the authorities concerned

Do NOT club Digital Marketing with Reputation Management: though they seem to have similarities even at the activities level, the processes need to be independent and overlap only when needed.

  • Responding to genuine complaints or negative reviews
  • Posting follow-up information on how you addressed their complaints and if possible an update made by them on their website!

SGS has performed certain low-key forays in this regard! Our RM team will be pleased to connect and share knowledge and know-how in this regard! Previously a part of the Digital Marketing heroes that we have, our Reputation Managers are now a stand alone entity!

Category : Digital Marketing

Let's build SOMETHING GREAT TOGETHER!